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Howard Larson's Blog

7 Ways to Boost Your Web Site Rankings

Posted on August 13, 2010 at 10:51am 0 Comments

There are many simple ways to boost your rankings in search engines so that more people will visit your web site. Some search engine optimization (SEO) methods are out-dated and others are just plain shady.

We will discuss seven of the best organic “white-hat” methods of SEO: things you can do for free to achieve higher search rankings (rather than paid options such as pay-per-click advertising).

For those of you who don’t know “white hat” methods are nice, good, wholesome,…


Telemarketing Still Drive Sales

Posted on July 9, 2010 at 12:26pm 1 Comment

If you’re in business and you’re not calling customers and taking to prospects you will not close as many sales as you could.

No matter that email marketing costs next to nothing. It makes little difference if you direct mail piece is so well designed and with right offer into a perfect database that your prospect knows they need to do business with you. If you don’t make the call your chances of success drop off significantly. People still need the personal touch of…


PR Gets You Higher ROI

Posted on June 22, 2010 at 1:58pm 0 Comments

What would happen if you combined your advertising attack and your PR initiatives together as one coordinated marketing attack? There are many roads to the same ending point. There are many kinds of vehicles to transport you to the exact same place.

I have always lived by the thought that it takes 9 views to make a sale. Some say more some say less. But then I go farther to say that the average person only sees 1 out of every 3 touches you try to make. I am willing to bet with…


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At 9:12am on June 22, 2010, Media said…
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